https://www.terencesoet.com/work daily 1.0 2023-01-19 https://images.squarespace-cdn.com/content/v1/5a58fb6dbff2000facb913be/1515786795809-OHHP7Y7GSRU8VHBL60YU/telstra-manage-data.jpg Work https://images.squarespace-cdn.com/content/v1/5a58fb6dbff2000facb913be/1516587686943-Y17HHH9SH39FYXH0N375/CAT.jpg Work https://images.squarespace-cdn.com/content/v1/5a58fb6dbff2000facb913be/1515785569977-EKP79MQ44W115V5U7AZL/telstra-travel-pass.jpg Work - Telstra Travel Pass https://images.squarespace-cdn.com/content/v1/5a58fb6dbff2000facb913be/1515786496291-7VE21FM18OCUDZ239GYT/telstra-oneDrive.jpg Work - Project Brief This was a cross promotion for Telstra and Microsoft OneDrive which needed to convey the absolute ease of how to store, access and share files via OneDrive. I art directed a narrated short film which showcased the 3 tasks of storage, access and fileshare. I deliberately selected a variety of age groups, different locations and scenarios in order to demonstrate the relatable ease in which everyday problems could be solved with OneDrive and Telstra’s network. Additionally, 30 second versions were created for social platforms. https://images.squarespace-cdn.com/content/v1/5a58fb6dbff2000facb913be/1517286104987-0MBI9R2IKFNI35SKFU1N/Whitney_Thumbnail.jpg Work - Project Brief This was one of ten videos in the Telstra Techmates series to help customers with quick and fast tips on their mobile phone. Being relatable was the key focus, therefore I used everyday props to connect with the audience. In addition, a fun and light hearted score was chosen to engage with the audience more easily. https://images.squarespace-cdn.com/content/v1/5a58fb6dbff2000facb913be/1517286677349-0CQ71WXVWZZSKY8TV3D1/T_Analyst_Thumbnail.jpg Work - Project Brief This was a series of instructional videos demonstrating different features and use of T-Analyst. As opposed to a very dry, lengthy, instructional video, we created 10 short videos to ensure audience engagement. Additionally, a more energetic score and voice over were used to strengthen the coaching and instructions. https://images.squarespace-cdn.com/content/v1/5a58fb6dbff2000facb913be/1517287107861-R4QOQ7JMHTQKMLFDFTQR/Telstra_Go_Mobile_Thumbnail.jpg Work - Project Brief Explanation of Telstra's new Mobile Lease plan to consumer customers. Using an animation for visuals gave us the freedom and flexibility to create a fun and relatable explanation of the complicated Mobile Lease plans. To ensure customers understood what Lease meant in terms of mobile phones, we needed to use a comparable analogy. Additionally, using animation as a medium kept us within budget, as well as ensuring we were able to modify the video according to brand requirements. https://images.squarespace-cdn.com/content/v1/5a58fb6dbff2000facb913be/1517288738034-J1OPYJH96VOPGUHPCRH3/Smart_Home_Thumbnail.jpg Work - Connecting your Telstra Smart Home Hub - Android A quick 30 second In-App instructional video for Smart Home users to visually watch instructions. https://images.squarespace-cdn.com/content/v1/5a58fb6dbff2000facb913be/1515788016239-M08S71KTT0L11G7EL67H/telstra-data.jpg Work - Project Brief Video educating customers how data is charged and applied, as well as options such as purchasing a Data Pack or Extra Data so as not to exceed their data plans. A video via animation was chosen to ensure we were within our budget. This helped us ensure our time frames were not blown out, not needing to scout for locations, and not having to film. We kept the visual cues minimalistic, but still dynamic to ensure they were kept within the brand guidelines. https://images.squarespace-cdn.com/content/v1/5a58fb6dbff2000facb913be/1674170309590-2VEYBV0UNU1XYDCZU3GC/Screenshot+2023-01-20+at+10.18.12+am.png Work https://images.squarespace-cdn.com/content/v1/5a58fb6dbff2000facb913be/1674170821845-R2N8RIMSRNXVBQYEV4JF/Screenshot+2023-01-20+at+10.25.49+am.png Work https://images.squarespace-cdn.com/content/v1/5a58fb6dbff2000facb913be/1674171553994-PW5FQEL9R8YUGXF265R6/Screenshot+2023-01-20+at+10.36.22+am.png Work https://www.terencesoet.com/work-1 daily 0.75 2025-05-12 https://images.squarespace-cdn.com/content/v1/56cf2c4422482e3c14ce70f9/1458236806236-ARX9N8DUXJE0N9C0VMA9/125A9968-2.jpg Work https://images.squarespace-cdn.com/content/v1/56cf2c4422482e3c14ce70f9/1458236856959-2H9WO7F8UGCQM8PYX2TI/56210007.jpg Work https://images.squarespace-cdn.com/content/v1/56cf2c4422482e3c14ce70f9/1458236838709-HE80XV0OPV394SM5AFU3/23520011.jpg Work https://images.squarespace-cdn.com/content/v1/56cf2c4422482e3c14ce70f9/1458236894881-JYIEAIIU2IEYJB4ZAYZA/chantalanderson043.jpg Work https://images.squarespace-cdn.com/content/v1/56cf2c4422482e3c14ce70f9/1458237233511-XE3TJ7CQM89Q24ZP1KU7/rima-77.jpg Work https://images.squarespace-cdn.com/content/v1/56cf2c4422482e3c14ce70f9/1458236933572-YXZOGJBN7TB6124T2BH9/PDN48.jpg Work https://images.squarespace-cdn.com/content/v1/56cf2c4422482e3c14ce70f9/1458236825402-AGE71PDQLJT6U8W4WCD1/175600-R1-32A.jpg Work https://images.squarespace-cdn.com/content/v1/56cf2c4422482e3c14ce70f9/1458237208359-GEWHZBJXL7RNSYLDVFVK/PDN13.jpg Work https://www.terencesoet.com/about daily 0.75 2018-02-02 https://images.squarespace-cdn.com/content/v1/5a58fb6dbff2000facb913be/1517546477690-9QPZFP1I3QEF5BNEHL65/IMG_20160106_150535.jpg About https://www.terencesoet.com/contact daily 0.75 2018-01-12 https://www.terencesoet.com/about-flatiron daily 0.75 2025-05-12 https://www.terencesoet.com/contact-flatiron daily 0.75 2025-05-12